A plenty of users regularly use the unreliable programs from untrusted providers: abandonware, a wide range of apps that are free, and even hacked programs. Free software may likewise be downloaded from the official web page, and the adware is offered as a legit bundled program. A lion’s part of this computer virus cases is after the freeware or cracked programs, that are spread on the peering networks. There are a lot of ways of becoming infected by the adware that lead to the popups tornado. And ads is just one of hundreds that are “employed” in this system. Option to show the popup advertisements by force to the targets of malware attack is a great basis for evil-minded manipulations with the popup advertisements. However, such a rewarding strategy could not be missed by virus developers. Taking into consideration the very small cost for the popups and their targeting, such an advertising tool is a favorite thing among the advertising departments of huge internet sellers. When the consumer will get a pop-up notification that the TV set he wishes to purchase is offered at the online store he/she saw earlier with a 15% discount, one will undoubtedly use this chance and get it. It allows the seller to attach the buyers’ attention to their website, and the buyers to get the dynamic updates on the goods they want to buy. Pop-up promotions itself is a good, affordable and extremely productive marketing method 1. These promotions might contain sometimes shocking information, or have a link to malicious content/website, since adware maintainers have no purpose to check the goodness of the material they are going to show – their single target is money. Adware is a kind of malware that shows you the pay-per-view of pay-per-click advertisements, which generates a massive volume of revenue for adware suppliers. While no one should be worried to buy an ad on a market, an ad on a market allows advertisers to attract more listeners and followers. The marketers of pop-up media services like P2SH, AMZN or W4P that use a PR tool such as AdScore, are known to use similar techniques to this effect to sell their product to a larger group of customers. The use of ad services like P2SH, AMZN or W4P is well known both in the United States and abroad for their use of ad-trickle programs that, when used, are then run during a short time period where the buyer should be aware and willing to act to avoid being caught.

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